top of page


I respect your privacy and am determined to protect your personal data. The purpose of this
privacy notice is to inform you as to how I look after your personal data when you visit my website
(regardless of where you visit it from). I’ll also tell you about your privacy rights and how data
protection law protects you.
The short summary: I only collect client data (name, contact details, information relating to your
enquiry) to help me respond to your enquiry, arrange appointments and where requested, keep in
touch with relevant articles and social media postings (optional). I do not aggressively market and
I operate within strict ethical boundaries of confidentiality - I do not pass your details on to others
or write reports without your clear informed consent.
The longer legal summary (also useful for insomia sufferers...):



What is the purpose of this privacy notice?

This privacy notice gives you information about how I collect and process your personal data through
your use of this website, including any data you may provide through this website when you complete
an enquiry form, email or telephone and leave a voicemail.

This website is not intended for children and I do not knowingly collect data relating to children.

Please read this privacy notice together with any other privacy notice I may provide on specific
occasions when I am collecting or processing personal data about you so that you are fully aware of
how and why I am using your data. This privacy notice supplements the other notices and is not
intended to override them.

Data controller

Ruth Unsworth, Psychotherapist, Mediator, Coach, Trainer and Consultant is the controller and
responsible for your personal data (referred to as “Ruth"; in this privacy notice). My contact details are:

Ruth Unsworth (data controller)
5, Lindsay Gardens,

St Andrews

Third-party links outside of my control

This website may include links to third-party websites, plug-ins and applications. Clicking on those
links or enabling those connections may allow third parties to collect or share data about you. I do not
control these third-party websites and am not responsible for their privacy statements.


Personal data, or personal information, means any information about an individual from which that
person can be identified. You can find out more about personal data from the Information
Commissioners Office.

I may collect, use, store and transfer different kinds of personal data about you which I have
grouped together:


  • Identity Data includes [first name/last name/date of birth/gender].

  • Contact Data includes [contact address/email address/telephone numbers].


I may also collect, use and share Aggregated Data such as statistical or demographic data for any
purpose. Aggregated Data may be derived from your personal data but is not considered personal
data in law as this data does not directly or indirectly reveal your identity. For example, I may
aggregate your Usage Data to calculate the percentage of users accessing a specific website feature
or service page.

I do not collect any Special Categories of Personal Data about you (this includes details about
your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions,
trade union membership, and genetic and biometric data). Nor do I collect any information about
criminal convictions and offences. Any private personal information you provide within coaching or
therapy is confidential between you and your practitioner.

If you fail to provide personal data

Where I need to collect your personal data by law, or under the terms of a contract I have with you
and you fail to provide that data when requested, I may not be able to perform the contract I have or
are trying to enter into with you (for example, to provide you with services). In this case, I may have to
cancel a service you have with me but I will notify you if this is the case at the time.


I use different methods to collect data from and about you including through:


  • You may give me your Identity and Contact Data by filling in forms or by corresponding

       with me by post, phone, email or otherwise. This includes personal data you provide
       when you:
           ○ Apply for services;
           ○ Subscribe to the service or publications;
           ○ Request marketing to be sent to you.


I will only use your personal data in compliance with the law. Most often, I will use your personal data
in the following circumstances:


  • Performance of Contract - this means processing your data where it is necessary for

       the performance of a contract to which you are a party or to take steps at your request
      before entering into such a contract.

  • Legitimate Interest - this means the interest of my business in conducting and

      managing the business to enable me to give you the best service and the most secure
     experience. I consider and balance any potential impact on you (both positive and
     negative) and your rights before I process your personal data for these legitimate

  • Comply with a legal or regulatory obligation - this means processing your personal

      data where it is necessary for compliance with a legal or regulatory obligation that I am
      subject to.

Purposes for which we will use your personal data

I have set out below,  a description of the ways I plan to use your personal data,
with the legal bases I rely on to do so.

Note that I may process your personal data for more than one lawful ground depending on the
specific purpose for which I am using your data. Please contact me at if
you need details about the specific legal ground I am relying on to process your personal data
where more than one ground has been set out below.


Opting out

You can ask me to stop sending you marketing messages at any time by following the opt-out links on
any marketing message sent to you at any time.

Where you opt-out of receiving these marketing messages, this will not apply to personal data
provided to me as a result of a service purchase, experience or other transactions.


You can set your browser to refuse all or some browser cookies, or to alert you when websites set or
access cookies. If you disable or refuse cookies, please note that some parts of this website may
become inaccessible or not function properly. For more information about the cookies I use, please
see below:

I collect information directly from you in a number of ways. One way is through the use of ‘cookies’.
Most websites use cookies in order to make them work, or to work more efficiently, as well as to
provide information to the owners of the website. They help me to understand how customers and
potential customers use my website so I can develop and improve the design, layout, content and
function of the site. Cookies are small text files that are placed on your computer’s hard drive by
websites that you visit. They save and retrieve pieces of information about your visit to the website –
for example, how you entered the site, how you navigated through the site and what information and
documentation was of interest to you. This means that when you go back to a website, it can give you
tailored options based on the information it has stored about you on your last visit.

Some cookies are used to simply collect information about how visitors use my website and these
types of cookies collect the information in an anonymous form.

Where there is a login process I also use cookies to store personal registration information so that you
do not have to provide it to us again on subsequent visits.

If you are uncomfortable with the use of cookies, you can disable cookies on your computer by
changing the settings in the preferences or options menu in your browser. You can set your browser
to reject or block cookies or to tell you when a website tries to put a cookie on your computer. You
can also delete any cookies that are already stored on your computer’s hard drive. However, please
be aware that if you do delete and block all cookies from my website, parts of the site will not then
work. This is because some of the cookies I use are essential for parts of my website to operate.
Likewise, you may not be able to use some products and services on other websites without cookies.

To find out more about cookies, including seeing what cookies have been set and how to manage and
delete them, visit
Change of purpose

I will only use your personal data for the purposes for which I collected it, unless I reasonably consider
that I need to use it for another reason and that reason is compatible with the original purpose. If you
wish to get an explanation as to how the processing for the new purpose is compatible with the
original purpose, please email

If I need to use your personal data for an unrelated purpose, I will notify you and will explain the legal
basis which allows me to do so.

Please note that I may process your personal data without your knowledge or consent, in compliance
with the above rules, where this is required or permitted by law.


I may have to share your personal data with other collaborating parties for the purposes set out in the
table above.

I require all third parties to respect the security of your personal data and to treat it in accordance with
the law.


I do not transfer your personal data outside the UK.


I have put in place appropriate security measures to prevent your personal data from being
accidentally lost, used or accessed in an unauthorised way, altered or disclosed.

I have put in place procedures to deal with any suspected personal data breach and will notify you
and any applicable regulator of a breach where I am legally required to do so.


I will only retain your personal data for as long as necessary to fulfil the purposes I collected it for,
including for the purposes of satisfying any legal, accounting, or reporting requirements.

To determine the appropriate retention period for personal data, I consider the amount, nature, and
sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your
personal data, the purposes for which I process your personal data and whether I can achieve those
purposes through other means, and the applicable legal requirements.

By law I have to keep basic information about my clients (including Contact, Identity, Financial
and Transaction Data) for 6 years after they cease being clients for tax purposes.

In some circumstances you can ask me to delete your data: see Your legal rights below for further

In some circumstances, I  may anonymise your personal data (so that it can no longer be associated
with you) for clinical supervision, research or statistical purposes in which case I may use this
information indefinitely without further notice to you.


Unless subject to an exemption under the data protection laws, you have the following rights with
respect to your personal data:


  •  The right to request a copy of the personal data which I hold about you;

  •  The right to request that I correct any personal data if it is found to be inaccurate or out 

        of date;

  •  The right to request your personal data is erased where it is no longer necessary to

        retain such data;

  •  The right to withdraw your consent to the processing at any time, where consent was

        the lawful basis for processing your data;

  •  The right to request that I provide you with your personal data and where possible, to

        transmit that data directly to another data controller, (known as the right to data
       portability), where applicable i.e. where processing is based on consent or is necessary
       for the performance of my contract with you or where I process your data by automated

  •  The right, where there is a dispute in relation to the accuracy or processing of your

        personal data, to request a restriction is placed on further processing;

  •  The right to object to my processing of personal data, where applicable i.e. where

        processing is based on legitimate interests (or in performance of a task in the public
       interest/exercise of official authority); direct marketing or processing for the purposes of

        scientific/historical research and statistics).

If you wish to exercise any of the rights set out above, please email

No fee required – with some exceptions

You will not have to pay a fee to access your personal data (or to exercise any of the other rights).
However, I may charge a reasonable administration fee if your request is clearly unfounded, repetitive
or excessive. Alternatively, I may refuse to comply with your request in these circumstances.

What I may need from you

I may need to request specific information from you to help me confirm your identity and ensure your
right to access your personal data (or to exercise any of your other rights). This is a security measure
to ensure that personal data is not disclosed to any person who has no right to receive it. I may also
contact you to ask you for further information in relation to your request to speed up our response.

Time limit to respond

I try to respond to all legitimate requests within one month. Occasionally it may take longer than a
month if your request is particularly complex or you have made a number of requests. In this case, I
will notify you and keep you updated.

10. Changes to this notice and your duty to inform me of changes

This version was last updated on 28th of June 2023.

Please keep me informed if your personal data changes during our relationship. It is important that the
personal data I hold about you is accurate.

11. Queries, requests or concerns

To exercise all relevant rights, queries or complaints in relation to this policy or any other data
protection matter between you and me, please in the first instance contact me at

If this does not resolve your complaint to your satisfaction, you have the right to lodge a complaint
with the Information Commissioners Office on 01334 464610 or via or at the Scottish Information Commissioner
Kinburn Castle
Doubledykes Road
St Andrews
KY16 9DS .

Type of data
Lawful basis for processing including basis of legitimate interest
To keep you informed with news, articles or relevant services
(a) Identity (b) Contact
Performance of a contract with you
To register you as a new customer
(a) Identity (b) Contact
Performance of a contract with you
bottom of page